I DON'T THINK IT'S GOOD FOR OUR LEAGUE FOR THEM TO BE OUT THERE BARKING LIKE THAT. >> WELL, COLLEGE BASKETBALL GENERATES A LOT OF REVENUE DURING MARCH MADNESS, BUT WHAT IS BASKETBALL TURNED OUT AS MUCH MONEY AS COLLEGE FOOTBALL WILL LAUREN BROWNLOW ANSWERS THAT QUESTION IN THIS WEEK'S BROWNLOW MEDAL BACK? >> SCOTT ASKS, I HOPE THESE ARE DONE SOON BECAUSE I'M OUT OF QUESTIONS. I LOVE THE MAIL THAT I APPRECIATE IT. HE SAYS WHERE COLLEGE SPORTS BE BASKETBALL GENERATED THE BULK OF REVENUE INSTEAD OF FOOTBALL. AND I THINK THAT'S AN INTERESTING QUESTION BECAUSE I STARTED TO THINK OF ALL THESE LIKE WHAT IS AND WHICH SCHOOLS WOULD BE THE MOST DESIRABLE LIKE ALL OF A SUDDEN YOU'VE GOT, YOU KNOW, KANSAS AND NORTH CAROLINA AND KENTUCKY DRIVING EXPANSION AND INSTEAD IT IS YOU KNOW, ALABAMA, YOU KNOW, INSTEAD OF THE POWERS THAT BE LIKE, THOSE WOULD BE THE MOST COVETED TEAMS FOR SURE, LIKE GONZAGA WOULD BE IN A POWER 5 CONFERENCE. WHERE IS NOW? THEY HAVE NO SHOT BECAUSE THEY DON'T HAVE THE BALL. SO LIKE VILLANOVA. ALSO, IT WOULD BE LIKE A COWARD COLLEGE SPORTS. AND THAT'S NOT THE CASE RIGHT NOW. ALSO, I THINK THE POSTSEASON WOULD HAVE CHANGED BEFORE NOW IN COLLEGE FOOTBALL AS WELL BECAUSE IT THEY LOOK AT IT BASKETBALL'S MONEYMAKER. THAT'S MARCH MADNESS EVERY SINGLE YEAR. THAT'S WHERE COLLEGE BASKETBALL MAKES. YOU KNOW, A LOT OF MONEY. AND I THINK THAT COLLEGE FOOTBALL A LONG TIME AGO WOULD HAVE SHIFTED TO SOMETHING KIND OF SIMILAR IF COLLEGE BASKETBALL, WHERE THE MONEY DRIVER. I THINK WE WOULD HAVE BEEN IN A PLAYOFF LONG BEFORE. NOW, TO BE HONEST, IT'S PARTLY THE REASON WE'RE HERE TODAY WITH THE COLLEGE FOOTBALL PLAYOFF TO BE HONEST AND IT TOOK THIS LONG, BUT THEY SEE THAT THAT WAS A BIG MONEYMAKER FOR COLLEGE BASKETBALL. AND I THINK THEY THEY WANTED TO KEEP THAT UP FOR SURE. CAROLINA DUKE WOULD HAVE THEIR PICK OF WHERE THEY WANTED TO GO. THAT'S NOT GOING TO BE THE CASE RIGHT NOW IN THE FUTURE FOR EVERYBODY. NICE. EASY RIGHT NOW IS INCREDIBLY UNCERTAIN FOR BEING HONEST, IT'S NOT GREAT.